A truly data-driven solution.
Finch Search provides powerful, automated, data-driven platform solutions enabling you to focus on strategy, execution, and reaching your business goals.
Our solution offers automated quality score improvement + keyword expansion so you can better understand your audiences and reduce the amount of crucial, time-consuming tasks you need to stay competitive.
Paid Search demands that marketers be in full control of their data through automation in order to better analyze it and make decisions. As opposed to automated solutions that “do everything for you,” marketers need to have full control over their automation, to drive the results that matter. Managing paid search effectively is more than just optimizing for bids.
Finch Search creates a granular data structure with Single Keyword Ad Groups. It automates bid modifiers and optimizes for multiple audiences across many different devices. The Finch platform uses a process called Dynamic Search Term Insertion to automate Exact Match keyword expansion and traffic, furthering a client’s Quality Score and Ad Rank.