Today marks a new page in Finch’s proverbial book. Our VP of Key Accounts (Michelle Roberts) heads to Austin, TX, alongside Darragh O’Doherty (Agency Development Manager, Google) for the first of our Google + Finch Partnership Summits. This is a chance for local digital marketers to learn about emerging trends in Google Ads and how Finch’s proprietary martech platform allows for them to take advantage of Google’s digital marketing channels.

Obtaining data-driven insights from digital marketing campaigns is the goal for any paid media professional. And, with Google’s new abilities to offer predictive intent as solutions, marketers are better positioned to create advertisements that are timely, helpful, and relevant to internet searchers as they begin their search for a product/service.

Google and Finch are both major proponents of automated paid media solutions. In fact, Finch has been a preferred Premier Google Partner for many years, due to the company’s prowess with A.I. and automated solutions for digital marketers. 

Attendees can expect to gain insights into impending changes coming to Google Ads, as well as Finch’s customizable martech solutions that allow digital marketers to take full advantage of paid search, shopping, and display advertising. 

Finch is a pioneer of digital marketing automation. And, with their full-funnel optimization strategies making waves for their customers’ digital marketing campaigns, Finch is prepared to answer any questions about Google’s ever-evolving landscape.