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Finch campaign structure provides a lot of power for optimizing your ad copy. You have a lot of control with the ability to increase your click through rate (CTR) and quality score for all of your keywords.

 

This added power means there is some extra work to do to manage ads with Finch, but AdWords Editor provides an easy way to manage your ads.

Watch this video to learn exactly how to add a new ad to all or some of your ad groups.