BLOG

PPC Management Via Software — Key to Success

1. Granular Structure Granularity is the basis for Finch’s campaign architecture. The Finch platform gives each keyword its own ad group. By creating single keyword ad groups, the platform can…

Written by Marc Sommer

Published:

Managing your Pay Per Click Bidding Automation

The choice of adding people is the easy answer, but not the best answer. The problem you encounter on this path is that you now have to train the new…

Written by Eric Maas

Published:
1 2