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How to Start an eCommerce Pop-Up Shop

In the last few years, pop-up shops have taken off in popularity. In fact, they’re expected to generate $80 billion annually! In the last few years, we’ve seen everything from cult…

Written by Ashley Ray

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How To Grow Your Brand with Amazon Advertising

Amazon Advertising: The Fastest Growing Online Marketplace Amazon Advertising is the fastest growing business area in the online marketplace. In Germany alone, sales in 2020 were $ 21.84 billion ,…

Written by Timo Bernsmann

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3-Step Guide to eCommerce Promotions

With holidays just around the corner (and 2022 a few calendar pages away), sales and promotion planning is in full swing. At Finch, we know the power of planning, and…

Written by Verena Stoker

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2021 Holiday eCommerce Trends

The 2020 holiday season revealed some exciting eCommerce trends. Online shopping dominated (for obvious reasons) while more and more traditional, brick-and-mortar brands tried their hand at being online retailers. All…

Written by Ashley Ray

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Black Friday 2021 | Predictions & Strategy

Black Friday 2021 is around the corner, and shoppers everywhere are getting ready to fill their carts, check off their holiday lists, and grab some serious deals. Consumers anticipate once-a-year…

Written by Ashley Ray

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Best Practices for eCommerce in Google Search

One of the biggest challenges for any eCommerce brand is online visibility. With a flood of options (and competition for Google’s front page getting stronger every year), staying ahead of…

Written by Ashley Ray

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7 Benefits of Video Marketing for Your eCommerce Brand

From traditional television advertisements to YouTube videos, Snapchat, and even Instagram Live, video marketing has ruled the online world for some time. And video marketing offers a lot of benefits…

Written by Sanket Shah

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The Why and How of Back-to-School Advertising for eCommerce Brands

Students head back to school soon. And in many locations, students will return to the classroom after a year of remote learning. That means new school clothes, backpacks, computers, pens,…

Written by Kelly McNulty

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6 Tips to Optimize Amazon Sponsored Brands Ads

Amazon Sponsored Brands ads are a critical part of your Amazon Advertising mix and a good way to grab your share of the 51.2% of US eCommerce sales that are…

Written by Jeremiah Haas

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How to Get the Best Product Images for eCommerce Paid Media

Online prospects can find your eCommerce product landing page in multiple ways— organic search, social media posts, paid campaigns, and emails, among others. When running paid ads that include your…

Written by Roy Ko

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