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More Than Just Reporting

Compare And Utilize Your Data Across Google, Microsoft And Amazon Advertising Heads-up: If you have only a single search or shopping campaign running (on any advertising platform) then this article…

Written by Jason Lowry

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Key Benefits of Optimizing Google Shopping Feeds

This blog post was contributed by our long-time partner DataFeedWatch. They simplify the complexity of feed management for our customers and ensure that the feed quality on Google Shopping and…

Written by Martin Ender

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One Global Team

FINCH company culture in times of COVID-19 At Finch, we recently celebrated our ten year anniversary; for the first four years we were entirely virtual, everyone worked remotely. Flashforward to…

Written by Verena Stoker

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“It’s now free to sell on Google” – or is it?

The Google Shopping blog posted this article today with a dramatic title saying “It’s now free to sell on Google”.  Does this mean that Google Shopping is now free? Not…

Written by Bjorn Espenes

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Learning from Darwin’s finches in Times of Crisis

It was just over six weeks ago I was in Japan and the first COVID-19 cases had begun to surface. I was there to speak at the annual customer conference…

Written by Bjorn Espenes

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How to succeed in eCommerce with Finch’s Unique Insights Reportings

Especially in eCommerce, digital advertising is getting increasingly complex with numerous SKUs on multiple ad platforms. In this competitive environment it’s crucial to use data to drive decisions about products…

Written by Jason Lowry

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Google Ads vs Amazon Advertising: Clash of the Titans

When Comparing Google Ads vs Amazon Ads, Does Amazon Deserve Your Spend? In 2020 there is hardly any eCommerce company that is not using Google Ads as a traffic source.…

Written by Daniel Niedermayer

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The Lack of Actionable Insights for Digital Marketers

More Competition Among Digital Marketing Experts It’s no secret that big data drastically impacts the goals and success of digital marketers. Gaining access to millions of data points from your…

Written by Zach Wigham

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3 Questions About Google Ads, Your Spend, and Data

Search Engine Marketing: Questions About Google Ads You Need to Ask to Understand Your Data and Ad Spend! For online advertisers, it often seems that you have more Google Ads…

Written by Zach Wigham

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Say Goodbye to Average Position Metric on Google Ads

It’s Official: Google Sunsets Average Position Metric Back in February 2019, Google officially announced its intention to sunset the average position metric in Ads. This change went live on November…

Written by Ian Feik

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