Our clients have very different business goals, however they all have one thing in common – they all have a desire to optimize their advertising budget. They searched for a better way. They found Finch.
Finch's unique and proven approach for managing PPC is what sets us apart. Our 4 step process combined with our truly innovative technology is proven to delivers results. On average, Finch clients reduce their cost per conversion by 58% and increase the volume of conversions by 67%!
Until working with Finch, FlipSwap was spending a substantial amount on PPC and was only achieving moderate success.
"Finch helped us realize the potential of our unique conversion path by giving us information on each device we bring in. This revolutionized the way that we structured our conversion path and gave us the data we need to profitably grow our market share through paid search."
Stephen Wakeling, Internet Marketing Manager - FlipSwap
"Finch has been an invaluable tool in launching, managing, and fine tuning our PPC campaigns. We have experienced significant growth in volume and drop in cost per conversion as a result of Finch's services. Finch has also made managing our campaigns clear and easy to implement."
Schott Taylor, Online Marketing Manager - Premier Mentoring
"In the world of CPC-marketing, things change very fast, and we are very happy to have such a professional team like Finch backing us up.
I'm confident that we will continue to grow significantly with the Finch team behind us."
Henning Nyberg, CEO - Inkmann AS
"Finch turned us around the same day that they took over managing our Google AdWords account. The results have been so spectacular and beyond what anyone here expected, that we approached Finch to partner with us to integrate their application with our CRM application for all of our clients to benefit."
Staale Risa, COO - 24Seven Office
"I just wanted to relay how happy we are with the improvements to our AdWords campaign so far - with the increased volume of sales and with the CPA dropping. It's also encouraging that the sales are happening across a number of different ads, keywords, and landing pages, indicating that by continuing to add more, it will keep expanding our sales volume."
Ari Vinograd, CEO - BodyPure
RamCity sells thousands of products, so naturally they were forced to manage large campaigns. Trying to manage these campaigns effectively became difficult, and they began looking for a better way to manage their PPC campaigns.
"Finch has enabled us to drastically reduce our customer acquisition costs using the AdWords medium. I was quite skeptical at first, but as the Finch software gathers more data to work with over time, the figures just keep on improving."
Rod Bland, President - RamCity
"In most Google AdWords accounts, there is a portion of the keywords that are strong performers. Finch helped us identify those keywords and allocate more budget resources towards their increased performance, which gives us a gain in volume. Additionally, our lower performing keywords are now allocated less budget, thus providing us with cost savings.
Finch focuses on setting exactly the right bid based on data freeing me to focus on strategic issues.
Since we started with Finch nearly 2 years ago, we are always in the top 3 ad placements and can see a clear revenue from our campaigns enabling me to calculate the all-important ROI. We have saved 40% in costs and increased 70% in volume."
Madeleine Tucker, Director of Online Marketing - Informator
TUI Suisse Ltd., along with Robinson Club, features upscale vacation packages at the most popular holiday destinations worldwide. TUI was looking for a new way to sell vacation specials through the online channel. Finch has already provided TUI with CPA optimization for search queries in a targeted and flexible manner. Once sufficient data on the values of the sales were submitted, Finch was able to start to optimize for the value of conversions, which once again triggered a significant increase in performance.
During the first two months, conversions almost doubled and cost was reduced by 25%. During a second phase, the value of conversions increased by 76% and the cost of value (CPV = Cost per value) was reduced by 55%.
"Our numbers have improved dramatically since our collaboration with Finch. Finch provides very competent services and provides convincing arguments for success."
Frederic Prinz, Online Marketing Manager - TUI Suisse Ltd.
"Finch has removed the need for me to "spray and pray" - that is what we used to do before coming on board. We would "spray" out ads and money and then "pray" for a return on that investment.
In no time Finch took our spend and optimized it, saving us over 80% in spend while raising conversion rates. This is not a game; this is serious business - your business! Talk with Finch today and amp up your ad campaign."
John Lawson, CEO - ColderICE
Badische-zeitung was challenged by trying to find enough time to take advantage of everything Google AdWords has to offer and use it in the best and most effective way possible. With Finch, they now enjoy continuous improvements, optimized performance, and lower costs because there is no longer any need for manual optimization.
"Finch not only successfully optimizes our campaigns; they are always available to competently answer questions about Google AdWords."
Manfred Neufang, Head of Publishing Online - Badische-zeitung
Davos Klosters had been using Google AdWords for 3 years before finding Finch. Their challenge was trying to reach a wide variety of consumers in all seasons of the year. Now Finch constantly adjusts Davos Klosters' keyword bidding to make this happen. With Finch, the keywords and bids change with the season, whether it is a holiday or not.
"It makes perfect sense for advertisers to use an elaborate system that evaluates and optimizes economic statistics for large amounts of keywords 24 hours a day. That's what we get with Finch."
Adrian Seitz, Online Marketing/Public Relations - Davos Klosters
HSO Educational Organization provides an extensive range of commercial and business training and needs a method for reaching all potential students for a wide variety of disciplines. By working with Finch, HSO Switzerland enjoys flexibility, commitment, and proactive co-development.
"Our numbers have improved greatly since working with Finch. Finch gives excellent advice and provides unbeatable arguments for success."
Martin Pionke, Online Marketing Manager - HSO Educational Industry
"Before working with Finch, average cost per click and average conversion rates summarized our overall performance of search, and our campaigns did not improve. Finch helped us improve profitability by finding:
• High performing keywords
• Match types that work best
• What we should change"
Madeleine Tucker, Director of Online Marketing - Informator